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Web Analytics - Kissmetrics
KISSmetrics say their product is all about individual usage data and how they communicate with your company before and after they become customers. This knowledge can be connected back to the sales of the organisation and combined with other business processes. There is real-time/dynamic reporting available, allowing you to verify easily that your monitoring is working.
How are they used?
Kissmetrics helps you to spot and report on user trends, determine the efficacy of the marketing strategy, and segment the various audiences. On your website or app, an event is something important" a person does. These reports allow you to monitor each time an event is completed, e.g. "Visited Location" or "Completed Checkout".
KISSmetrics is a strong web analytics tool on your website that provides key insights and user engagement. It gives a straightforward picture of the behaviours of visitors on your website and gathers visitor acquisition data from each visitor.
You can use this service for one month for free. You should move over to a paid plan that matches you after that. By understanding cart-abandoned goods, KISSmetrics aims to boost sales. It allows you to know exactly when to monitor your customers by monitoring the behaviour of repeat customers.
KISSmetrics allows you to recognise the following
- Size of Cart
- Conversion rate of landing page
- Activity with customers on your portal
- Bounce points from customers
- Abandoned goods by Cart
- Incident of a consumer before making a purchase
- Worth of client lifetime, etc.
KISSmetrics's Best Features